The seven C´s of Business Writing

The seven C´s in Business writing are listed below
1.Clarity: Basically you have to be clear and accurate in your message, without confusing your audience. Each sentence must be communicative so that everyone can understand the meaning.
2.Correctness: It refers both to grammar correctness and fact accuracy. The message should be without mistakes otherwise it might mislead the audience.
3.Conciseness: Your message should be accurate, you should avoid unessecary information and you should get straight to the point.
4.Conversational: A good business writing sounds like an actual business conversation. You should use proper english in a formal way.
5.Convincing: You should keep a serious tone in order to paint a believable and convincing picture, either you like to persuade your reader, or just present a report.
6.Courteous: In business writing you should take people into consideration, so whatever you do you should be polite and make your reader feel comfortable, regardless of how high or low your job title may be.
7.Complete: The content of the message should be full, accurate, informative and effective so that everyone understands the meaning.

http://www.englishsoftware.org/articles/english-writing/7-business-writing/

Andreas Vasiliou, Anthi Gerolemou, Ivy Nikoletti